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A Cross-sectional Study on the Effectiveness of Google Adsense in Promoting Small Businesses

Dec 27th 2023, 9:50 pm
Posted by bennettlig
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One could speculate that Google Ads Expert AdSense's embedded advertisements encourage visitors to click on the ads against their will, monetizing their per-click revenue model. However, a closer look reveals that these advertisements are algorithmically targeted, specifically targeting the interests of users based on their search queries. Small businesses that sign up for Google AdSense thus have a symbiotic relationship with the rise in click rates that follows, which may result in conversion. ...........................

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It's possible that social media platforms ' kaleidoscopic nature has aided in the transformation of conventional consumer decision-making processes from a linear to an intricate, composite process that is unquestionably influenced by online social interaction. To put it another way, consumers now engage with brands on a variety of levels rather than just passively receiving promotional messages. ..........................................

The magnitude of user interactions with a brand's social media platforms, which include various activities like likes, comments, shares, and follows, is frequently referred to as the" social media engagement," and it must first be clarified. The social media landscape could be compared to a maze of interactions, with each activity serving as its own unique pathway. As a result, these interactions are crucial in serving as the impetus for this investigation. ...........................

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This conversation helps to make the connection between social media and purchasing decisions more understandable. This discussion lays the foundation for understanding a user's commitment to their chosen platform, such as Instagram, Facebook, or Twitter, by emphasizing the significance of consumers ' active participation in social media. .......................

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google my business(14), influencer outreach(24), organic traffic(13)

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