The Role of AI Advancements in Optimizing Retargeting Campaigns

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First and foremost, AI greatly improves the accuracy of retargeting campaigns thanks to its capacity for deep learning and sophisticated analysis. AI systems are able to produce an incredibly accurate profile of a customer's layout by processing enormous amounts of historical data, identifying patterns, and foreseeing future behavior. In this way, artificial intelligence enables marketers to recalculate their campaign's vectors, directing them toward personalization rather than random and mass targeting. ...........................

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